Join Frank Coyle from Point It, a leading West Coast search agency, and yours truly on Wednesday, July 22 at 11:00 AM PDT (see update below) as we discuss tips, techniques, and strategies for improving landing page conversion rates, with a special emphasis on optimizing landing pages for search. In an hour-long event, we’ll review, discuss, and dissect various landing pages good and bad, and the key principles to follow to ensure your click-throughs turn into leads (or downloads, or trials, or registrations, as the case may be.)

Learn how to improve conversions, reduce abandonment, and increase response rates and ROI from search, email, lead nurturing, and any other campaign that relies on landing page effectiveness. You’ll also have the opportunity (if you dare!) to have your own landing page reviewed live during the event – see the registration page for details. (When you register, be sure to say that you heard of the event through Connect Direct.)

[Update - Thanks to the more than 150 people who registered for the event. You can now access a recorded version of the Webinar by clicking here.]